Your Child Could Be The Next Gerber Baby and Win $25,000
Gerber has opened the call for entries into the 2022 photo search to find its next star baby to represent the brand. The winner will receive $25,000 cash and other perks when becoming the official "Gerber Spokesbaby."
Parents with newborns or children up to age 4 are able to enter into Gerber’s 2022 photo search portal. This year, Gerber is asking parents to share pictures and videos of their little ones smiling and giggling.
The job entails eating Gerber baby food products, serving as the face of the company, and appearing on Gerber’s social media platforms and in marketing campaigns throughout the year.
No experience is needed for the position of Gerber Baby. All the company asks is that the child comes with a "belly full of giggles, and has a passion for being the center of attention and demonstrates an irresistibly fun and expressive personality."
The entries can be submitted from now until April 14 at 11:59 p.m.
Gerber has held a photo contest since 2010 finding an adorable face to represent the company. This year Gerber will make a matching $25,000 donation of the winning baby’s cash prize to support maternal and infant health programs at March of Dimes.
Last year the winning Gerber baby was Zane from Florida (featured below). He won the title at just 4.5 months old, capturing the judges with his bubbly personality.
Gerber said, "Zane is a little comedian – he loves to crack himself up and even wakes up laughing. His cheerful attitude, captivating giggles, and playful smile can light up any room!"
The new winner will have to step into Zane's tiny shoes and take over the role of 2022 Gerber Spokesbaby! To enter your baby in the photo contest click here.
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